The head of the Four Winds Fishing Club reached out to me to create a brand for one of their member’s production company. I was responsible for creating Tadpole Productions logo using Adobe Illustrator. The overall brand identity concept revolves around what the company is known for, that is, making videos of the Four Winds Fishing Club adventures and distributing the CDs. My goal was to help create a start up company’s brand by delivering a logo. This project was created from concept to completion.
Final Logo
Type Specimen
Color Palette
Sketches for Logo
The client wanted their logo to look like a cartoon version of a tadpole, giving me an example they found on google images. I sketched out a variety of different ideas on paper before revising the sketches digitally. I presented the vector illustrations to the client regularly. After a couple presentations, I finalized two logo ideas. One was a finalized version of what the client asked for, and the other was a completely different idea to their vision. This resulted in the final logo.
